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Stories
“A growth mindset for Plural’s people” – An interview with our 2022 Interns
“Experience is the best teacher” – An Interview with 2021 Interns
A Marathon Project: Interview with Matt Vellacott, Partner in New York
An interview with our Head of HR & Talent
Careers: Interview with Sam Feary, Senior Associate
Careers: Life as an Analyst at Plural Strategy in New York
Days of Giving 2023
First six months in consulting: an interview with Isadora Morgan
From Intern to Associate: an interview with Matthew Beazeley
How to do a Market Sizing
How to Write a CV for Strategy Consulting
How to: Plural Strategy numerical reasoning test
Joining Plural as an Experienced Consultant: an interview with Sam Kelly
Plural at the Cambridge Careers Fair for management consulting firms
The evolving role of Office Manager
Working on a Social Impact Project
Insights
2 Minutes with Louise Obadia
5 KPIs for investors in early-stage B2B media platforms
A strategic approach to Voice of the Customer
Adaptive Learning in Education
Asset International sale marks start of Private Equity B2B exits
B2C growth steady as B2B remains cautious: key trends shaping marketing spend in 2024 and beyond
Best-in-class value transformation in B2B media
Beyond COVID-19: the impact on marketing
Business information: think vertical
Buyer and seller perspectives on Post-Merger Integration
Can McGraw Hill Education convince investors it has retooled for the Internet Age?
Cautious optimism, AI and memberships: media M&A in 2024
Celebrating Global Day of Parents 2022
Celebrating International Women’s Day 2020
Choose to Challenge – International Women’s Day 2021
Comexposium offer represents latest in a string of Private Equity deals in the exhibitions market
Could Generative AI transform information services?
Creating and protecting value in live events after COVID-19
Creative Destruction – the reinvention of marketing
Digi-industrials: digital technology integration can drive better margins in diversified industrial companies
Digi-industrials: Inline Inspection – Fast Evolving but still Relatively Low Penetration
Digi-industrials: intralogistics automation – timing investment in the US parcel handling equipment market
Digi-Industrials: mapping the digital transformation opportunity
Digi-industrials: Rising Stars and Investment Considerations
Digi-Industrials: the offshore transition to renewables
Digi-industrials: the power and resilience of data
Digi-industrials: who holds the advantage in the oil condition monitoring market?
Digital disruption: what media companies can learn from retail
Digital transformation in performance marketing
Event: Value Creation in Information Services
Exhibitions: the pricing debate
GPSoC 2014: a breakthrough generation for the UK health IT and analytics market?
Growing revenues in changing times
Henry’s experience rowing across the Atlantic Ocean to raise over £100k for charity
How are the information needs of B2B decision-makers evolving in 2023?
How has covid impacted events M&A?
How information services businesses can improve retention rates to accelerate value
How the current wave of M&A could transform the media monitoring sector
Industrial water/ wastewater infrastructure: is the growth sustainable?
Information services: going deep for true value creation
Innovation in Events gathers pace
Jonathan Dufton Promoted to Partner
Jonny Baynes discusses “Driving Growth & Innovation In The Events Industry” on the Dan Assor podcast
M&A Outlook Roundtable 2021
Mapping technology opportunities across water management
Marketing Spend Outlook 2021
Marketing Spend Outlook 2023
Marketing Spend Outlook 2024
Media Acquisition Report 2022
Media Acquisition Report 2023
More ROI with less: the shape of US marketing spend in 2023
New York office move for Plural Strategy
New York Office: a room with a view and room to grow
Performance marketing’s next frontier
Plural appoints first Chief Operating Officer
Plural attends 2021 UFI Global Congress
Plural expands senior team with Director to lead PMI practice
Plural in conversation with Greenhouse: how candidate experience reveals your true employer brand
Plural promotes Louise Obadia to Partner
Premix customers are not price sensitive
Private Equity targets Agriculture Information
Professionalisation of the world’s largest shrimp producing markets
Senior audiences want more – shifting the value in B2B media
Shrimp Feed Market Forecast 2019- Vietnam
SISO CEO Summit 2023
Succeeding in Digital Health Technology
The battle for online ticketing
The evolution of B2B media
The new era of influencer marketing
The trends driving the growth of B2B marketing
Time for education businesses to stop blindly following the rules
UK marketing spend 2023: more optimism in B2C while B2B experiences short-term disruption
Unlocking value in B2B media through marketer segmentation
When is a 1-2-1 event the right format?
Where can manufacturers find growth in Marine Tech?
Wiley’s acquisition of CrossKnowledge marks an ongoing shift in Education Publishing market
Winning strategies in EventTech
Case Studies
Achieving growth in agribusiness through a customer-first approach
Advising Elsevier on the acquisition of technology company, Infermed
Advising on investment in data-driven marketing business
Advising STRAT7 on its acquisition of Crowd DNA
Commercial advice to Briefing Media on strategic partnership with Urner Barry
Commercial and strategic due diligence on Informa’s acquisition of Hanley Wood Exhibitions
Commercial and strategic due diligence on Informa’s acquisition of VIRGO
Commercial due diligence and post-merger integration on PEI Media’s acquisition of Argosy Group
Commercial due diligence for Asset International’s acquisition of Market Metrics and Matrix Solutions
Commercial due diligence for Blackstone acquisition of Global Sources
Commercial due diligence for Blackstone on acquisition of exhibitions venue owner, NEC
Commercial due diligence for Bowmark Capital on the take-private of Tax Systems Plc
Commercial due diligence for Bowmark on their buy-out of IWSR
Commercial due diligence for Briefing Media’s acquisition of Global Data Systems
Commercial due diligence for Charterhouse Capital Partners’ acquisition of Tarsus Group
Commercial due diligence for City & Guilds’ acquisition of The Oxford Group
Commercial due diligence for Clarion Events on PennWell acquisition
Commercial due diligence for CloserStill on B2B events portfolio, Trailblazer Summits
Commercial due diligence for communications group MSQ Partners’ acquisition of Be Heard Partnership
Commercial due diligence for Easyfairs on its acquisition of UK Tech Events Ltd
Commercial due diligence for Falfurrias’ investments in Hamilton Place Strategies, FLAG Media Analytics and alva
Commercial due diligence for Horizon Capital on investment in two software and analytics-driven insight businesses
Commercial due diligence for Horizon Capital on leading capital markets events business, GFC Media
Commercial due diligence for Horizon on their investment in The Marketing Practice
Commercial due diligence for Inflexion’s carve out of GfK’s animal and crop health business
Commercial due diligence for Kester Capital on its investment in ComplianceOnline
Commercial due diligence for LDC investment in digital media agency, Hybrid
Commercial due diligence for LDC on acquisition of NEC Group
Commercial due diligence for LDC on its investment in communications consultancy, INSTINCTIF Partners
Commercial due diligence for LDC on its investment in FCBI (rebranded to Reuters Events)
Commercial due diligence for LDC on its investment in MSQ Partners
Commercial due diligence for Motive Partners on investment into data analytics firm, With Intelligence
Commercial due diligence for Mountaingate and WTWH Media on Aging Media Network
Commercial due diligence for Nineteen Events on acquisition of events organiser, Oliver Kinross
Commercial due diligence for Pageant Media on acquisition of Pension Funds Online
Commercial due diligence for Phoenix Equity Partners on its investment in 1000heads
Commercial due diligence for Silverfleet Capital’s investment in Lifetime Training
Commercial due diligence for The Riverside Company on events and experiential marketing agency, Impact XM
Commercial due diligence for Vespa Capital investment in Lumi
Commercial due diligence for Vespa on SelectScience investment
Commercial due diligence for With Intelligence on CRM provider, FolioMetrics
Commercial due diligence for WTWH on B2B media provider, CFE
Commercial due diligence for YFM on two technology investments
Commercial due diligence support for Asset International on the acquisition of LiquidMetrix
Deep customer insight feeds ambitious growth strategy in food processing
Developing a 3-year strategy for a B2B media platform to deliver transformation and accelerate growth
Developing an expansion strategy for a commercial real estate industry association
Facilitating a more ambitious strategy for Magic Breakfast
How an industry leader gained +15% EBITDA with a refined go-to-market strategy
How deep customer insight significantly increased value potential in industrial technology
Investment strategy and mapping the Machine Condition Monitoring opportunity
Market study on community platform, Board.org, for Falfurrias Capital Partners
Perfect market timing, attractive value dynamics and a strong position
Plural advises Blackstone on Clarion acquisition
Plural advises CloserStill on acquisition of one-to-one organiser OpenRoom Events
Plural advises Industry Dive on their sale to Informa
Plural advises Market Dynamics Media on its first acquisition
Plural advises Providence and Searchlight on their acquisition of Hyve Group
Plural provides vendor commercial due diligence for VIXIO on its acquisition by Perwyn
Plural Strategy advises ExCeL London on its acquisition of the Business Design Centre
Plural Strategy advises Horizon Capital on Alchemist’s acquisition of RAIN Group
Plural Strategy advises Hyve Group on its acquisition of HLTH Inc.
Plural Strategy Completes Successful Vendor Commercial Due Diligence for Nineteen Group
Plural Strategy supports IMPLAN Group with a sell-side market study and pricing strategy on its exit from Boathouse Capital
Plural Strategy supports Insignia Capital on its acquisitions of Oxford Road and Veritone One
Plural Supports Arc Expansion in UK Agriculture Sector
Plural supports Arc on major US expansion
Plural supports Bowmark Capital on their buyout of Cornwall Insight
Plural Supports Clarion Events on Acquisition of Consero
Plural supports CloserStill on partnership with Influence Group
Plural supports Connection Capital on their investment in Brompton Technology
Plural supports Corporate Visions, a Riverside portfolio company, on its investment in Primary Intelligence
Plural supports EagleTree Backed Companies, Arc and The Channel Company, on the acquisition of Incisive Media
Plural supports Elysian Capital with its investment into digital marketing business, Gravity Global
Plural supports Hanover Investors on its investment into eCOGRA
Plural supports Levine Leichtman Capital Partners on the acquisition of AGDATA
Plural supports Mobeus on its investment in GW Global Insights
Plural supports Mobeus on its MBO of Inbox Insight
Plural supports Mobeus on their investment in Gungho Marketing
Plural supports Mountaingate Capital on its investment in WTWH Media
Plural supports precision demand marketing leader, Integrate, on its investment from Audax
Plural Supports Tarsus on Acquisition of Health Connect Partners
Plural supports The Riverside Company on its acquisition of EventsAIR
Regional growth strategy for a leading global event brand
Relocating a flagship B2B event
Strategic due diligence for CloserStill acquisition of events business, Spring Messe
Strategic due diligence for CloserStill as it enters the Spanish market
Strategic due diligence for Comexposium acquisition of DMG events’ division
Strategic due diligence support for Charterhouse on Comexposium transaction
Strategy and operational development for outdoor mental health programme in Scotland
Supporting Clarion Events on Quartz acquisition
Supporting Clarion with commercial due diligence on major US events acquisition
Supporting CloserStill’s expansion in the pharmacy sector
Supporting Falfurrias Capital Partners’ acquisition of Ballast Research from National Journal
Supporting LDC with investment in communications agency Headland
Supporting Penta with Commercial Due Diligence on its Acquisition of Hume Brophy
Taking on giants on their home turf: go-to-market strategy
Vendor commercial due diligence for Rexnord on sale of VAG
Vendor Commercial Due Diligence for Unicorn on its successful buyout by Access Group
Vendor commercial due diligence for Vespa Capital’s successful exit of Random42
Vendor due diligence support for Briefing Media
Vendor market study for leading B2B information and media provider, Winsight
Voice of the customer research to support the sale of a marketing services business
People
Affan Mehmood
Alex Easdale
Alex Holt
Alison Springham
Andy Liu
Annie Leach
Bart Vervoort
Brandon Foo
Catherine Daly
Catherine Musgrave
Charlotte Llewellyn
Charlotte Phillips
Daniel Mathis
Dharam Singh
Duvessa Bandeen
Elaine Parris
Elisa Brooksbank
Gaby Rimmer
George Chan
Giulia Toccaceli
Henry Putt
Jack Swartz
Jane Chuang
Jason Avlonitis
Jesse Scott
Jim Easton
Johanna Jeffery
Jonathan Dufton
Jonny Baynes
Joy Zhao
Kyle Valentine
Li-Yang Thean
Louis Pincott
Lucy Higginbotham
Marie Pechenard
Matt Vellacott
Matthew Treiber
Ming De Sim
Mingxuan Lin
Molly Archer
Phil Stone
Rodrigo Malucelli Favorito
Rushab Badiani
Sam Bates
Sam Feary
Tanish Gupta
Teresa Ribeiro Boulting
Tilly Bickle
Tom Glenister
Tsing Wey Tan
Vaidehi Raghu Raman
William Lowndes Sanderson
William Mills
Zhangqu Chen
Zoe Zhu
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